FACEBOOK SWEEPSTAKES LAW

NEED HELP SETTING UP A FACEBOOK SWEEPSTAKES OR CONTEST?

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SWEEPSTAKES
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SWEEPS FEES
INTERNATIONAL SWEEPSTAKES

Running a sweepstakes or a contest on Facebook is a powerful Lead Generation tool. Whether you're an entrepreneur seeking to monetize traffic, an online sweepstakes white label seeking to enable promotions through the social network or sweepstakes promotion and administration company seeking to capitalize on this trend, you need to know one thing:

The vast majority of all sweepstakes and contests run on Facebook are not legally compliant?

We receive many calls everyday from online companies and entrepreneurs about setting up new sweepstakes and contests online. More and more, entrepreneurs ask about online promotions through Facebook. What makes Facebook Sweeps so compelling is the 300 million plus users. Facebook allows for fast and easy promotion to all those active users. But don't forget ... Just because you promote a Sweeps on Facebook does not make it any less regulated.

Way too many companies promote (and at times attempt to run) Sweeps and Contests without the required legal standards. A few things to remember:

Facebook's promotion guidelines are not the legal standards to follow when designing promotions.
Just because Facebook permits certain promotions does not make your particular sweepstakes or contest idea legal.
FIlling up a form designed by an online sweeps administration site, does not mean that the content of the information is legal

What do you need to run a legally compliant Internet Contest?

When designing your Facebook promotion, call us! We can help you through the steps needed to make sure that your great online promotion does not get you or your company into trouble with attorney generals across the country. We have a legal services packages designed to help your Facebook online promotion succeed and comply. Call us for a quite on delivering legally complaint contest rules for your Facebook competition.

Lior Leser, a 15-years legal professional, graduated from Stanford Law School after graduate studies in international finance in the US and Japan. His practice focuses on helping companies build solid Web 2.0 Legal platforms.

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Lior Leser, Internet Lawyer, represents clients in online legal compliance issues such as email compliance, online marketing & advertising compliance, software development laws, mobile compliance laws, intellectual property laws, electronic transaction laws, online contest & sweepstakes laws, and online corporate laws. Lior Leser, Internet Lawyer is licensed to practice law in Florida and California.

The hiring of a lawyer is an important decision that should not be based solely upon advertisements. Before you decide, ask us to send you free written information about our qualifications and experience. - Florida Rules of Professional Conduct Rule 4-7.2(d) (1997)

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